JTC CleanTech Park 3 Mixed-Use Workplace Wayfinding
JTC CleanTech Park 3 Wayfinding
A sitewide public realm wayfinding program for one of Singapore's flagship sustainable business park developments.
Expertise: Wayfinding Strategy, EGD, Signage Design + Technical TC CleanTech Park 3 at Bulim is part of Singapore's largest sustainable business park development — an integrated environment that combines clean-tech research and innovation with active mobility infrastructure, green building principles and the public realm logic of a precinct designed to be walked, cycled and lived in, not just driven through.
Designed by Architects 61, Creative Dialog developed the building and sitewide public realm wayfinding system for the precinct, working at the scale of an integrated mixed-use development that needed to serve commuters, researchers, visitors and active-mobility users with equal clarity. The strategic challenge was unifying a series of distinct buildings, public spaces and active-mobility routes into a single legible visitor journey — without flattening the distinct character of each component.
In design terms, the wayfinding system uses dark, recessive material treatments calibrated to the tropical landscape — substrates and fixings specified to perform in Singapore's year-round humidity and equatorial UV conditions. Iconography for cycle infrastructure, EV charging and active-mobility routes is integrated alongside conventional directional signage, recognising that JTC's tenant population uses the precinct in ways that legacy business-park wayfinding systems were not designed to support.
The result is a public realm wayfinding system that does what JTC's sustainability mandate requires: making the active and shared elements of the precinct as visible and accessible as the buildings themselves.
Images by Finbarr Fallon Singapore

